anexa met.elab.pl.afaceri

7/29/2019 Anexa Met.elab.Pl.afaceri

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2/15

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8. Curriculum vitae al managerilor

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ocupate n viitor.

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SX LQGHWDOLDWHSHQWUXDQLLXUP WRUL


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1. I ntroducere

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VHUHIHU SODQXOLLQGLFD LVFRSXOLVWUXFWXUDDFHVWXLGRFXPHQW1XIDFH LXQ

rezumat al planului aici VFULH L XQ UH]XPDW DO SODQXOXL vQ VHF Lunea

XUP WRDUHGXS FHO-D LWHUPLQDW

([SOLFD L PRGXO vQ FDUH D IRVW UHDOL]DW SODQXO FkQG L FX FH VFRS H[HPSOX

SHQWUXD JKLGDPDQDJHPHQWXO VWUkQJHUHD GHIRQGXUL HWF 2IHUL LGDWHOH GH

contact (adresa, nr. de telefon, fax, e-mail) ale persoanei cheie.

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FRQVXOWDQ LORU DXGLWRUL MXULGLFL ILVFDOL PDUNHWLQJDIDFHUL WHKQLF HWF L DSULQFLSDOHORUE QFLLQYHVWLWRULQFD]XOvQFDUHOLVWDHVWHIRDUWHOXQJ HDSRDWH

fi inFOXV vQWU-RDQH[

,QGLFD LFRQILGHQ LDOLWDWHDSODQXOXLHWF'HH[HPSOXLQFOXGH LXQSDUDJUDIFXP

ar fi:

$FHVW GRFXPHQW HVWH FRQILGHQ LDO L D IRVW SXV GRDU OD GLVSR]L LD

SHUVRDQHL F UHLD vLHVWH DGUHVDW SHED]D vQ HOHJHULL F GDWHOH FXSULQVH

aici QX YRU IL GLVFXWDWH VDX GLYXOJDWH XQHL WHU H S U L FX H[FHS LD

FRQVXOWDQ LORUSURIHVLRQDOLDLSHUVRDQHLvQFDX]

,QYHVWL LLOHvQDIDFHULQRLVDXGHPLFLGLPHQVLXQLVXQWvQVR LWHGHULVFXUL

ULGLFDWH GDU L GH SRVLELOLWDWHD XQRU FkWLJXUL ULGLFDWH ,QYHVWitorii

SRWHQ LDOL VXQW VI WXL L V YHULILFH WRDWH GDWHOH PDWHULDOH L V VROLFLWH

S UHUHD XQXL FRQVXOWDQW SURIHVLRQLVW vQDLQWH GH DVXPDUHD XQHL

UHVSRQVDELOLW L

$FHDVW VHF LXQHDSODQXOXLQXWUHEXLHV GHS HDVF SDJLQL


4/15

2. Sumar

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3UH]HQWD LSUREOHPHOHFKHLH(YLWD LGHWDOLLOH

$ERUGD L QHYRLOH L LQWHUHVHOHFLWLWRUXOXL FDUH VXQW LQIRUPD LLOH SHQWUX FDUH

FLWLWRUXOQHFHVLW RULHQWDUH,QFOXGH LVXPDUHGLIHULWHSHQWUXJUXSXULGHFLWLWRUL

diferite.

>,QFOXGH LXQJUDILFFDUHV SUH]LQWHFRPSDUDWLYYkQ] ULOHUH]XOWDWXO

din exploatare, profitul nainte de impozitare] .

$ORFD LFkWH XQSDUDJUDI SHQWUXVXPDUL]DUHDFRQ LQXWXOXL ILHF UHL VHF LXQLGLQ

cadrul planului de afaceri. Este de preferat utilizarea subpunctelor, n locul

textului continuu: 3 VWUD LvQWLQGHUHDDFHVWHLS U LVXESDJLQL

$FHDVW VHF LXQHHVWHFHDPDLLPSRUWDQW GLQFDGUXOSODQXOXL

0LVLXQHYL]LXQHVWUDWHJLF

/LPLWD L DFHDVW VHF LXQH OD FFD SDJLQL SULQ SUH]HQWDUHD FHORU PDi

LPSRUWDQWH RELHFWLYH SH WHUPHQ PHGLX L OXQJ)RORVL L IUD]H VXFFLQWH GkQG

LPSRUWDQ ILHF UXLVXEVWDQWLYDGMHFWLYLYHUE

1. Viziune

,PDJLQD LFXPYDDU WDDIDFHUHDvQDSUR[LPDWLYDQLGLPHQVLXQLLQDWXU

QLYHOXORSHUD LLORUHWF

2. Misiune

Q FDGUXO XQXL VFXUW SDUDJUDI GHVFULH L VFRSXO SULQFLSDO DO DFWLYLW LLGHVI XUDWH


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De exemplu:

6RFLHWDWHD ; SURLHFWHD] GH]YROW SURGXFH L FRPHUFLDOL]HD] [[[

produse/servicii pe baza a xxx caracteristici, pentru a ndeplini xxx

nevoi pentru xxx grXSXULGHFOLHQ LSULQ[[[FDQDOHGHGLVWULEX LHvQ[[[

]RQH JHRJUDILFH 6RFLHWDWHD GRUHWH V GH]YROWH QRL

SURGXVHSLH HFDQDOHGHGHVIDFHUHSULQLQWHUPHGLXO[[[

3. Valori

'HVFULH L SULQFLSLLOH L VWDQGDUGHOH FRPSDQLHL vQ UHOD LD FX DF LRQDULL FOLHQ LL

furnizorii, etc.

4. Obiective&DUHVXQWRELHFWLYHOHSHWHUPHQOXQJ"&RQVWUXF LDXQHLPDULDIDFHUL"%RJ LD

DF LRQDULORU"6SULMLQLUHDFRPXQLW LLORFDOH"'H]YROWDUHDUHVXUVHORUQDWXUDOH"

5. Analiza puncte tari - puncte slabe

&DUHVXQWDGHY UDWHOHRSRUWXQLW LDPHQLQ ULSXQFWHWDULLSXQFWHVODEH"

)L L VLQFHUL vQ SULYLQ D DPHQLQ ULORU L SXQFWHORU VODEH L H[SOLFD L FXP YH L

U VSXQGHDFHVWRUD

6. Strategie

)RORVL LVXESXQFWHSHQWUXDVFRDWHvQHYLGHQ SkQ ODRSWHOHPHQWHVWUDWHJLFH

FKHLHDF LXQLSURFHGXULHWFvQ]RQHOHIXQF LRQDOHPDMRUHSLD YkQ] UL

SURGXVHVHUYLFLLWHKQRORJLLILQDQ HPDQDJHPHQWHWF

6LWXD LDDFWXDO

)DFH LXQUH]XPDWDOUHDOL] ULORULSHUIRUPDQ HORUOD]LILQDQFLDUHGHYkQ] UL

tehnice etc)


6/15

1. Background

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FRPSDQLLQRL3HQWUXRQRX FRPSDQLHDFHDVW VHF LXQHDUWUHEXLDFRSHULW

n 1 SDJLQL3HQWUXFHOHPDLYHFKLSXWH LDORFDSkQ ODSDJLQL

3UH]HQWD LSURPRWRULLDF LRQDULLFRPSDniei.

([SOLFD L HYROX LD DIDFHULL SURGXVHOHVHUYLFLLOH LQL LDOH FOLHQ LLSLH HOH LQL LDOH

etc.

)RORVL LQRWHGHVXEVROSHQWUXDH[SOLFDvQGHWDOLXWHUPHQLHYHQLPHQWHHWF

I U DvQWUHUXSHIOX[XOWH[WXOXLSULQFLSDO1.

2. Scurt istoric

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SLH HLSURGXVHORUFRWDGHSLD YROXPXOSULQFLSDOHORUSURGXVHHWF

Exemplu de tabel simplu:

Tabel X$QDOL]D9kQ] ULORU-2000)

$QLSkQ vQDec.

1997

($000)

1998

($000)

1999

($000)

2000*

($000)

Produs AA 200 259 302 350

Produs BB 280 270 290 300

Produs CC 0 89 158 230

Total 480 618 750 880

5DWD GH FUHWHUH

(% )

- +29% +21% +17%

3ULPHOHOXQLVXQWFLIUHHIHFWLYH8UP WRDUHOHOXQLVXQW estimate

'HVFULH LSULQFLSDOHOHHYHQLPHQWH

3UH]HQWD LWRDWHGHWDOLLOHvQWU-RDQH[

1 $% & ' ( ) ' ' )! & $ ) )! ) 2 & ) ' ) ' ' ' & 4 $ ( 7 &

a se ndeparta de subiectul principal.


7/15

*UDILFHOHSRWILIRDUWHHILFLHQWHvQSUH]HQWDUHDFRQFLV DGDWHORU

$QDOL]DYkQ] ULORU 1997-2000 ($000)

0

100

200

300

400

500

600

700

800900

1997 1998 1999 2000

Produs AA

Produs BB

Produs CC

Total

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JUDILFHLSUH]HQWD LGHWDOLLOHvQDQH[HVDXvQGRFXPHQWHILQDQFLDUHDXGLWDWH

FDUHV vQVR HDVF SODQXO,QGLFD LLH[SOLFD LHYHQLPHQWHOHLPSRUWDQWH

2IHUL L LQIRUPD LLGHVSUHDF LRQDULDW OLVWD DF LRQDULORU SROLWLFD GH GLYLGHQGH

HWF)RORVL LDQH[HOHSHQWUXGHWDOLL

7UHFH L vQ UHYLVW EXJH XO L SHUIRUPDQ D OD ]L SHQWUX DQXO vQ FXUV L

SUH]HQWD L-l pe sFXUW vQWDEHOHVLPSOH ,QGLFD LHYROX LD DWHSWDW SHQWUXDQXO

n curs.

5. Descrierea produsului/ serviciului

3 VWUD LGHVFULHULOHUHODWLYVFXUWHLOLPLWD L-le la grupuri largi.([SOLFD L SHVFXUWFDUHHVWHVFRSXOSURGXVHORUL FLQH OHXWLOL]HD] &DUH sunt

DYDQWDMHOH SH FDUH DFHVWHD OH RIHU (YLWD L WHUPHQLL WHKQLFL L GHWDOLLOH

DFHVWHD SRW IL LQWURGXVH vQ DQH[H 3UH]HQWD L WRDWH UH]XOWDWHOH WHVWHORU L

DSURE ULOHSULPLWHSHQWUXSURGXVH


8/15


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11/15

'HVFULH LPRGXOGHWUDQVSRUWGLVWULEX LH

$QDOL]D L FRVWXULOH FD YDULDELOH VHPL-YDULDELOH L IL[H ,QGLFD L calcularea

FRVWXOXLSHQWUXSURGXVHOHVHUYLFLLOHFKHLHLVSHFLILFD LPDUMDEUXW

>7DEHOGHSUH]HQWDUHDVWUXFWXULLYkQ] ULORUSHJUXSHGHSURGXV@

$FHDVW VHF LXQHWUHEXLHV DLED 5 pagini.

0DQDJHPHQWLDGPLQLVWUDUH

$ORFD L-4 pagini acestei VHF LXQL

1. Management

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VXFFLQWHLS VWUD LGHWDOLLOHSHQWUXDQH[H

)RORVL LRRUJDQLJUDP VLPSO SHQWUXD LOXVWUDVWUXFWXUDGDF HVWHGLVSRQLELO

IRORVL L0LFURVRIW2UJDQLVDWion Charting din Word VHOHFWD L,QVHUW_2EMHFW

| Create New | MS Organisation Chart ).

,QGLFD L SR]L LLOH QHRFXSDWH L H[SOLFD L PHWRGHOH GH UHFUXWDUH 'DF HVWH

QHFHVDUSUH]HQWD LGHVFULHUHDSRVWXULORUvQDQH[H

3UH]HQWD LSHVFXUWPRGXOGHUHPXQHUDre a managementului.

2. Administrare

([SOLFD L SULQFLSDOHOH VLVWHPH RSHUD LRQDOH FRQWDELOH L PDQDJHULDOH

6SHFLILFD LQHFHVLW LOHGHFRPXQLFD LLL,7

,QGLFD LSULQFLSDOHOHFRPSRQHQWHDOHFRVWXULORULQGLUHFWHLPRGXOGHUHDOL]DUH

a previziunilor.

[TaEHOLJUDILFFXSULQFLSDOHOHFRVWXULLQGLUHFWH@


12/15


13/15

>7DEHO &RQWXO GH SURILW L SLHUGHUH SHQWUX DQXO vQFKHLDW L

WULPHVWULDOSHQWUXSHULRDGDSUHYL]LRQDW @

*UDILFHOHSRWLOXVWUDIRDUWHELQHWHQGLQ HOHLPRGXOGHHYROX LHDYkQ] ULORU

[Grafic comparativ pentru cifraGHDIDFHULUH]XOWDWGLQH[SORDWDUHL

profit nainte de impozitare]

3. Previziunea cash-flow-ului

QPRGX]XDOVH LPSXQHSUH]HQWDUHD SURLHF LLORU OXQDUH GHFDVK IORZSHQWUX

primul an.

[Grafic cu fluxul de numerar lunar]

3UHYL]LRQ ULPDLSX LQGHWDOLDWHWrimestriale sau anuale) sunt suficiente pentru

DQLLXUP WRULFXPDUILvQWDEHOXOGHPDLMRV>7DEHO FX SUH]HQWDUHD SUHVFXUWDW D IOX[XOXL GH QXPHUDU GLQ

H[SORDWDUHLQYHVWL LLLILQDQ DUHSHQWUXSHULRDGDSUHYL]LRQDW @

)RORVL L WH[WXO SHQWUX D HYLGHQ LD L H[SOLFD YDORULOH FKHLH VDX WHQGLQ HOH

LQGLFDWHGHWDEHOHLJUDILFH

>*UDILFFRPSDUDWLYFXHYROX LDIOX[XOXLQHWGHQXPHUDULDVROGXOXL

GHQXPHUDUvQSHULRDGDSUHYL]LRQDW @

4. 3UHYL]LXQHDVLWXD LHLSDWULPRQLDOH

3HQWUXSUH]HQWDUHDXQXLELODQ SUHYL]LRQDWYH LDYHDQHYRLHGHXQELODQ LQL LDO

care este bazat pe cifre auditate (pentru anul trecut) sau date estimative

(pentru anul n curs).

>7DEHO FRPSDUDWLY FX%LODQ XOSHQWUXXOWLPXODQL DQXO SUHYL]LRQDW

(pe trimestre)]

5. Analiza de senzitivitate

PrezeQWD L UH]XOWDWHOH FKHLH DOH DQDOL]HL ZKDW-if pe baza unui scenariu

RSWLPLVWLSHVLPLVW&DUHJXO JHQHUDO IL LFRQVHUYDWRUFKLDULvQSUH]HQWDUHD

cazului optimist.


14/15


15/15

SULQFLSDOHOH SXQFWH GH GHFL]LH SHULRDGD GH WLPS SXQFWHOH GH UHIHULQ L

DF LXQLOHFHUXWHGHPDQDJHPHQWSHQWUXFDSODQXOV DYDQVH]H

)L LUHDOLVWvQFHHDFHSULYHWHYLWH]DGHLPSOHPHQWDUHLIDFH LUH]HUYHSHQWUX

vQWkU]LHUL5H]XPD LHOHPHQWHOHFKHLHvQWU-un grafic Gantt sau un tabel.

Luna 1 2 3 4 5 6 7 8 9 10 11 12

Task 1

Task 2

Task 3

Task 4

Task 5

Task 6

14. Concluzii

3UH]HQWDUHD SH VFXUW D UHDOL] ULORU SH FDUH FRPSDQLD GRUHWH V OH DLE D

PRWLYHORUSHQWUXFDUHYDUHXLLSHQWUXFDUHDUWUHEXLVSULMLQLW GHLQYHVWLWRUL

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